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What is Business Coaching?
Business coaching is a guided process of maximizing business success through full utilization of skills and resources for yourself,
your business, or both. Coaching is both time and cash effective.
Some of the business skills you can learn or increase through coaching are:
 Business Goals & Objectives
Relationship Management
Efficient P & L Management
S.W.O.T. Analysis
Advocacy/Negotiation
Organizational Development
Coaching Your Own Team
Time Management
Internal & External Communications
Performance Appraisal Improvement
Community Relations
Corporate Restructuring/Streamlining
Start-up/turn around strategies
Managing During Mergers/Acquisitions
Staff Development/Retention
360 degree feedback
Entrepreneurship
Strategic Planning
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While many consultants may coach and coaches may also consult, the perspective varies. Consulting is primarily an
external expert process. Coaching is a collaborative, supportive, and interactive process. Both consulting and business coaching are methods to
increase work success. Generally, through a consultant you discover what that person can do for you and/or thinks you should do. Through coaching,
you discover your full potential and act on a carefully designed plan toward achieving your chosen objective.
Anyone interested in enhancing business success and professional fulfillment is a candidate for coaching. Ideally,
commitment to a specific goal or challenge is present, but often focus areas are vague and ambiguous. For the
coaching client with a very specific goal and plan, your coach will provide professional observations, support, motivation,
information, and, if desired, a checkpoint of accountability for the process.
As with any process, it varies widely depending on the client and focus areas. Generally, a contract for services is
negotiated for a specific period of time. Some contracts are short term and others are renewed as other focus areas for coaching become relevant.
If you would like Darrel to answer specific questions about your business concerns, please contact him at 877-HireCoach (447-3262) or e-mail Darrel@HireCoach.com.
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